Certificate IV in Marketing

Certificate IV

Course Description

This qualification is part of the Business Services Training Package. It enables students to both further develop their marketing skills and broaden their knowledge in a wide variety of marketing contexts. They will learn to apply solutions to a defined range of unpredictable problems, and analyse and evaluate information from a variety of sources, as well as enhance their leadership and supervisory skills.

Subjects you can Study

Core: Make a presentation; Profile the market; Analyse consumer behaviour for specific markets; Conduct market research. Electives: Perform media calculations; Address customer needs; Implement customer service standards; Review and maintain a website; Manage budgets and financial plans; Research international business opportunities; Design databases; Create and use databases; Design direct response offers; Test direct marketing activities; Analyse direct marketing databases; Promote products and services; Develop product knowledge; Develop public relations documents; Analyse and present research information; Identify sales prospects; plus more.

Certificate IV

Duration

Entry Requirements

Relevant certificate II; or any certificate III

Life after Study

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